tag:blogger.com,1999:blog-2429560125838989988.post2053359014964323673..comments2024-03-26T23:41:10.319+00:00Comments on Authors Electric: Something Old, Something New by Dennis HamleyKatherine Robertshttp://www.blogger.com/profile/17196712319655603442noreply@blogger.comBlogger5125tag:blogger.com,1999:blog-2429560125838989988.post-2363441950938054392016-08-14T21:17:32.450+01:002016-08-14T21:17:32.450+01:00well you've got me interested ...!well you've got me interested ...!<br />julia joneshttps://www.blogger.com/profile/09773900100240758504noreply@blogger.comtag:blogger.com,1999:blog-2429560125838989988.post-62500249000515249332016-08-14T15:10:50.493+01:002016-08-14T15:10:50.493+01:00Well, you've written a real...gem, Dennis. Bri...Well, you've written a real...gem, Dennis. Brings me back, with what a sigh, to my copywriting days. Oh I only worked in retail. But I loved it and would as much into the short copy for a reversible down comforter ("One good turn deserves another") as any ad cowboy on Madison Ave.glitter noirhttps://www.blogger.com/profile/11728649916344336118noreply@blogger.comtag:blogger.com,1999:blog-2429560125838989988.post-45700853035766992982016-08-14T10:22:02.997+01:002016-08-14T10:22:02.997+01:00You're right, Chris. I shan't be putting &...You're right, Chris. I shan't be putting 'amateur copywriter' on my CV. But, oddly, I don't regard these stories as part of the advertising campaign. They are themselves and no other. Paradoxically, that may make them better at advertising! Who knows? If they actually help in persuading people to buy the products, that's a bonus and a by-product. In a way, Margaret is letting me indulge myself. Jan, NOTHING could keep me off the streets.Dennis Hamleyhttps://www.blogger.com/profile/15781139870037634374noreply@blogger.comtag:blogger.com,1999:blog-2429560125838989988.post-66080451755557452962016-08-14T09:50:01.392+01:002016-08-14T09:50:01.392+01:00Excellent stuff. By God, this'll keep you off ...Excellent stuff. By God, this'll keep you off the streets!Jan Needlehttps://www.blogger.com/profile/15823078224282953782noreply@blogger.comtag:blogger.com,1999:blog-2429560125838989988.post-49235400605498293662016-08-14T08:38:31.906+01:002016-08-14T08:38:31.906+01:00Fascinating, Dennis. I like the ideas. Copywriting...Fascinating, Dennis. I like the ideas. Copywriting is a lot more lucrative than mere writing if you can find a way in. Of course, it is different, it's advertising, and in advertising, you can get off with formulaic stories. In fact the more formulaic they are the better because they hit the subliminal spot where something more subtle wouldn't. Good luck with the venture.Chris Longmuirhttps://www.blogger.com/profile/02488093821886798927noreply@blogger.com