Making bookmarks - Karen Bush
A while back I wrote a book with a friend about how to help dogs afraid of fireworks to cope with the phobia: my co-author, Tellington TTouch practitioner Toni Shelbourne also decided to run some special workshops focussing particularly on this issue which affects so many pets. Toni got some postcards printed to hand out to any interested people, and all five hundred of them had gone within three months. Front - with margin to allow for trimming When it came to getting some more printed, I had an idea - instead of postcards, why not get bookmarks made up instead? It would still be marketing material, with all the relevant information on it, but would be more like handing out a small gift rather than being a bit of blatant advertising. From personal experience, I also reasoned that postcards and flyers often get tidied (or thrown) away, disappearing from sight and therefore mind - and when you do want to lay hands on it, of course you can never find it, although it is guaranteed t...