Charles Christian on Why Tweet? Why Not!

A writer friend recently commented that she knew she ought to do more on Twitter and Facebook to promote her books but just couldn't summon up the enthusiasm. I can sympathise with how she feels as that was my first experience with Twitter when I first signed up with it in 2008 then gave up after six months because I just couldn't see the point. Talking of 'see' – awful pun alert – I see the Holy See in the shape of Pope Benedict only joined Twitter this month! But back to my experiences… by 2009 I'd begun to see the light (helped by the fact there were by then some decent apps for using Twitter on smartphones) and since then I've gone on from strength to strength and (at the time of writing) I've now posted nearly 13,000 updates on the service. Why do it? The simple answer is why not? It is a free service – let me repeat that FREE – as are all the other social media/social networking platforms, including Facebook, YouTube and LinkedIn to name the...