Does BookBub Sell Books? – Andrew Crofts
A couple of months ago I blogged about hiring Midas PR to garner a few reviews for my novella, “Secrets of the Italian Gardener”, concluding that the resulting reviews added a few more bricks to the wall of the book’s reputation, but were probably not going to result in many direct sales. The next thought was to use the reviews to convince BookBub that they should feature the book in their recommendations. My publisher – the utterly wonderful Clare Christian at RedDoor – made the approach to BookBub in September, but was turned down. In October she tried again, perseverance being the only weapon we authors and publishers ultimately have in our armoury, and they said okay. If we were willing to drop the price of the book to 99 pence in the UK , $1.50 in Canada and 65 rupees in India they would try it out in those three markets for a few days. For that they would charge US$90. On the first morning of the promotion the Canadian version went up from number 1,...