Posts

Showing posts with the label spinoffs

Do You Do Good Down and Dirty? -- Reb MacRath

Image
                                     Imagine this: you've spent years developing your particular brand as a writer, from a series of books...to their singular hook (e.g. Southern Scotch)...to the template for your covers. Now, just as you're gaining some traction, the devil whispers in your ear. And you want to try something different. You see a spin-off series. In fact, you've started writing it and it's coming along wonderfully. Still, each day you feel a pressing need to get down and dirty, grappling with marketing hurdles. It's time now for the dirty word. You know the one:                                    Strategy Now, I have no trouble imagining this. I'd written four Boss MacTavin mysteries--all starring that Southern Scot and sporting cool Tartan covers--when I chose to try someth...

How to Grow Shorter More Bigly--Reb MacRath

Image
At six-foot, I needed to become five-foot-five in a hurry. I had my work cut out for me, as you can probably guess, since I wouldn't hear of a chainsaw. Would I stop there, though? No, not on your life! My new WIP is a spinoff from the Boss MacTavin series.                                                                  The Pitch DB, Boss's partner, is sent to Seattle to helm a new Boss franchise: an adjunct of Gestalt Insurance. Overnight, our short tough-guy hero is neck deep in the corporate world, where his martial skills mean nothing. On three months' probation, forbidden to fight or even raise his voice, he feels smaller than everyone else. For his first case he picks one so easy it can't possibly get him in trouble. But soon enough he has reason to fear not a pink slip...but cement shoes.   ...