Authors Electric

Photo shoots don't always develop into sales success. In fact, some well-known authors have stayed away from cameras, while talented authors rely on bland photos suggesting average work. For all that, some savvy pros have reinforced their 'brands' with photos commanding us to give their work a look. Here is a small gallery containing a few of my faves: Since entering the online arena two years ago I'd thought about getting a photo that packed some magic of its own. The shot I had been using, the only one I had, was taken--well, a while back. I no longer smoked, to start with. And the old moody look seemed old hat. So I hit the gym and lost some weight, hoping to channel the image of my fictional hero, Boss MacTavin. Then I set out to find a photographer. And here is where my tale begins to suggest a Saturday Night Live skit. In two years I dealt with four photographers, offering half the fee upfront if we could meet to discuss ...